You! You Look Hungry!
Category
Social Campaign
Client
El Jannah
Year
Social Campaign
A half-day social campaign for El Jannah and Emotive, helping drive app awareness through real Taytas, free chicken and a nimble end-to-end production.
Credits
Creative
Emotive Creative Agency
Director
Jessica Cluff
Producer
Cate Hartmann
Director of Photography
Elliot Toms [Oddity]
1st AC
Alec Tanner
Info.
App? What dis app?
To help raise awareness of El Jannah’s app, we partnered with creative agency Emotive to bring this social campaign to life.
The idea was simple: cast three real Taytas as our hero talent, each completely shocked that El Jannah was giving away so much free chicken - and all people had to do was download the app.
As with much of our work with creative agencies and brands, Oddity acted as an embedded production partner. Emotive led the creative, scripting and location sourcing, while we handled the production and post-production end-to-end.
The shoot was completed in half a day with a nimble two-person crew on our side, fuelled by what was probably the best catering we’ve ever had - and may ever have.
